The future of iconic classic luxury cars such as Rolls-Royce, Bentley, Range Rover and Aston Martin in the dawn of the electric vehicle era could be left behind but leading the way in re-mastering them with electric motors and beautifully preserving them for future generations is Lunaz based at Silverstone.
James Warren, Commercial Director and Aiden McCafferty, Head of Client Experience at Lunaz gave a fascinating insight into their pioneering sustainable business at this week’s The Salon’s taster members’ event at The Relais Henley.
The Salon offers members an interesting programme of events both evening and intimate breakfasts with best in class speakers as well as use of The Palm Court as a creative co-workspace Monday to Friday.
Guests got the chance to see inside a beautifully restored 1960s Rolls-Royce Phantom V and were shown a video of the re-mastering process. James said, “We further the legacies of the most beautiful cars in the world. There are three things we offer; usability, reliability and sustainability which allows owners to drive and enjoy their cars daily. The restoration process goes back to bare metal restoration, we update the brakes, suspension, adjust the steering and then upgrade with modern utilities like air conditioning, seat heating, sat nav, music system all of which are hidden away.”
The car engines are replaced by a Powertrain which was designed and engineered entirely in-house using the very best components and can run for 200-250 miles. The company scours the global market finding classic cars for people. James added, “Lunaz started remastering Range Rover Classics 15 months ago and people started turning up with theirs. We’ve got a long order book already, for example an Aston Martin DB6, the delivery for one of these is now 2024.”
David Beckham was so impressed with Lunaz he now has a 10% stake in the business and is also an Ambassador.
Prices start at £290K for a Range Rover up to £950K for an Aston Martin DB6.
Lunaz also has a commercial side to the business, electrifying refuse trucks, fire service appliances and airport vehicles as well as improving some of the vehicle like replace the middle seat in a refuse truck as no-one normally wants to sit in this seat.
Grace Leo, co owner of The Relais said, “James and Aiden gave a wonderful insight into their business and our guests had lots of questions. Lunaz has also offered our guests a tour of their operation facility at Silverstone to see some of the classic cars currently being remodelled. The evening was a brilliant example of first-class speakers we have lined up for our The Salon members.”
The next The Salon event is an intimate breakfast meeting on 30 March at 8.30am with speaker Simon Jones from Chime Communications who will be talking about “How to Reclaim Trust.”
If you would like to attend, please email firstname.lastname@example.org